Ali G

Ali G
Da Ali G Show character
Ali G giving a commencement speech at Harvard in 2004
First appearanceThe 11 O'Clock Show (1998)
Last appearanceThe Tonight Show Starring Jimmy Fallon (2024)
Created bySacha Baron Cohen
Based onTim Westwood
(voice and accent)
Portrayed bySacha Baron Cohen
In-universe information
Full nameAlistair Leslie Graham
OccupationInterviewer, singer, rapper, MP, Ambassador
HomeStaines, England
NationalityBritish

Alistair Leslie Graham, better known as Ali G, is a satirical fictional character created and performed by English comedian Sacha Baron Cohen. A faux-streetwise poseur from Staines, England, Ali G speaks in rude boy-style Multicultural London English. He conducts interviews with unsuspecting subjects who do not realise they have been set up.

Ali G first appeared as the "voice of da yoof" on Channel 4's The 11 O'Clock Show in 1998. Subsequently, he became the title character of Da Ali G Show in the early 2000s; he was also the title character of the film Ali G Indahouse. In a 2001 poll by Channel 4, Ali G was ranked eighth on their list of the 100 Greatest TV Characters.

In a 2007 interview with The Daily Telegraph, Baron Cohen announced that Ali G, along with Borat (another fictional character made by Baron Cohen), had been retired. However, Ali G returned at the 2012 British Comedy Awards to accept Baron Cohen's Outstanding Achievement Award, causing controversy by making jokes about Kate Middleton and Jimmy Savile. Ali G returned to television with Ali G Rezurection in 2014. Rezurection features new footage of Ali G introducing old highlights of Da Ali G Show, while Borat reappeared for Borat Subsequent Moviefilm in 2020.