As Ever
| Formerly | American Riviera Orchard |
|---|---|
| Industry | Food preserves and home goods |
| Founded |
|
| Founders | Meghan, Duchess of Sussex |
| Headquarters | , U.S. |
Area served | United States |
Key people |
|
| Owner | As Ever Enterprises, LLC |
| Website | asever |
As Ever, formerly known as American Riviera Orchard (abbreviated as ARO), is an American food brand created in 2024 by Meghan, Duchess of Sussex. Headquartered in Santa Barbara, California, the brand takes its original name from the region’s nickname, the “American Riviera.”
The company launched with an Instagram teaser and a basic website, followed by the release of a small batch of strawberry jam sent to selected recipients. Further product lines and a broader rollout are anticipated.