Bally Technologies

Bally Technologies, Inc.
FormerlyAdvanced Patent Technology
Alliance Gaming
Company typeDivision
NYSE: BYI
IndustryCasino games
Accounting systems
Founded1968 (1968)
Headquarters,
US
Key people
Richard Haddrill (CEO)
David Robbins (chairman)
ProductsVideo slot machines
Reel Slot machines
Casino Management systems
Deck Mate
Revenue $997 million USD (2013)
Total assets
  • US$ 979.265 million (2013)
  • US$ 970.467 million (2012)
ParentLight & Wonder

Bally Technologies, Inc. is an American manufacturer of slot machines and other gambling technology based in Enterprise, Nevada. It is owned by Light & Wonder.

The company was founded in 1968 as Advanced Patent Technology. It eventually changed its name to Alliance Gaming and in 1996 acquired Bally Gaming International, a former division of Bally Manufacturing. In 2006, the entire company adopted the Bally name.

Scientific Games (now Light & Wonder) acquired the company in 2014. Today, Bally constitutes one of the three brands of Light & Wonder, along with WMS and Shuffle Master.