Bet365 Stadium

bet365 Stadium
The Britannia, The Brit
Full namebet365 Stadium
Former namesBritannia Stadium (1997–2016)
LocationStanley Matthews Way
Stoke-on-Trent
England
ST4 4EG
Coordinates52°59′18″N 2°10′32″W / 52.98833°N 2.17556°W / 52.98833; -2.17556
OwnerStoke City
Capacity30,089
Record attendance30,027
Field size105 by 68 metres (115 by 74 yd)
SurfaceDesso GrassMaster
Construction
Built1997
Opened30 August 1997 (1997-08-30)
Expanded2017
Construction cost€15 million
Tenants
Stoke City (1997–present)

The bet365 Stadium is an all-seater football stadium in Stoke-on-Trent, Staffordshire, England and the home of EFL Championship club Stoke City. The stadium was previously called the Britannia Stadium but was renamed on 1 June 2016 when the club entered into a new stadium-naming-rights agreement with its parent company, Bet365. It has a capacity of 30,089 following the completion of expansion works in 2017.

The stadium was built in 1997 at a cost of £14.8 million as a replacement for the Victoria Ground. Former player Sir Stanley Matthews' ashes were buried beneath the centre circle of the pitch following his death in February 2000; he had officially opened the stadium on 30 August 1997. In European competitions it is known as the Stoke City Stadium due to UEFA regulations on sponsorships.