Black Dog (whisky)
Black Dog Scotch Whisky brand logo | |
| Type | Scotch whisky |
|---|---|
| Manufacturer | United Spirits Ltd (USL) (Diageo) |
| Country of origin | Scotland (bottled in India) |
| Introduced | 1883 |
| Alcohol by volume | 42.8% |
| Colour | Amber |
| Variants |
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| Related products | |
| Website | unitedspirits.in/scotch-brands.aspx |
Black Dog is a brand of blended Scotch whisky produced by the Indian beverage company United Spirits Limited (USL), a subsidiary of Diageo.
The Black Dog was first blended and bottled in Scotland in 1883 by James MacKinlay but since 1992 is bottled and marketed in India. The whiskies used in the blend come from Scotland.
In 2013, Black Dog was reported to be the world's fastest growing Scotch whisky by volume, according to International Wine and Spirits Research (IWSR).
Black Dog is bottled in Parmori District Nasik in Maharashtra, by importing the undiluted spirits from Scotland, a strategy that avoids the import duties imposed on liquor imports to India that are bottled prior to import. (Import duties may be as high as 150% for liquor bottled prior to import, but only about 30% when bottled in India.).
The brand's main competitors in India outside of the United Spirits family are 100 Pipers Blended Scotch owned by Pernod Ricard and an expression from the Teachers' family, Teacher's 50, a premium 12-year-old Scotch whisky, blended and matured in Scotland but bottled in India starting August 1997 to celebrate India's 50 years of independence, owned by Suntory Global Spirits.