Blockout 2024

Blockout 2024 (stylized as the hashtag #Blockout2024), variously referred to as Operation Blockout or Celebrity Block Party or Blockout Campaign, was an online movement to block the social media accounts of celebrities and organizations related to their silence over or support for Israel in the Gaza war. A wave of discontent was sparked on social media platforms on May 6, 2024, following the Met Gala, an annual fundraising event. This reaction was prompted by the circulation of photographs featuring celebrities in elaborate attire. A number of these celebrities had not publicly addressed the war, in which continuous Israeli airstrikes by then led to more than 35,000 Palestinians killed. This lack of public commentary on the issue was highlighted and criticized by social media users. Furthermore, the blockout campaign was met with hardline crackdown by social media platforms, most notably Instagram was found suspending dozens of accounts advocating for blockout. By early August, the movement lost its momentum due to suspension of multiple blockout accounts.