Viva (Brazil)

Globoplay Novelas
CountryBrazil
HeadquartersRio de Janeiro (RJ)
Programming
Language(s)Portuguese
Picture format1080i HDTV
(downgraded to letterboxed 480i for the SDTV feed)
Ownership
OwnerCanais Globo (Grupo Globo)
History
Launched18 May 2010 (2010-05-18)
Former namesCanal Viva (2010–2025)
Links
Webcastgloboplay.globo.com (subscription required)

Globoplay Novelas is a Brazilian pay television channel owned by the Canais Globo unit of Grupo Globo.

The channel was originally launched on May 18, 2010 as Canal Viva (or simply Viva), and featured miniseries, dubbed films, telenovelas, television series and variety programs from TV Globo and the pay channel GNT on alternative schedules. In 2025, Viva was relaunched as Globoplay Novelas. The relaunch pivoted the channel towards a focus on telenovelas.