Cheerios

Cheerios
A bowl of Cheerios cereal (Limited edition "With Happy Heart Shapes", c.2022)
Product typeBreakfast cereal
OwnerGeneral Mills
Produced byGeneral Mills (US/Canada)
Nestlé (Europe)
Uncle Tobys (Australia/New Zealand)
CountryUnited States
IntroducedMay 1, 1941 (1941-05-01)
TaglineGood Goes Around
Websitecheerios.com
Cheerios
Nutritional value per 1 cup (28 g)
Energy100 kcal (420 kJ)
20
Sugars1
Dietary fiber3
2
Saturated0.5
Trans0
3
Vitamins and minerals
VitaminsQuantity
%DV
Vitamin A equiv.
1%
10 μg
Vitamin C
11%
10 mg
MineralsQuantity
%DV
Calcium
1%
10 mg
Iron
250%
45 mg
Potassium
6%
180 mg
Sodium
6%
140 mg
Other constituentsQuantity
Cholesterol0
Percentages estimated using US recommendations for adults, except for potassium, which is estimated based on expert recommendation from the National Academies.

Cheerios is a brand of cereal manufactured by General Mills in the United States and Canada, consisting of pulverized oats in the shape of a solid torus. In Europe, Cheerios is marketed by Cereal Partners under the Nestlé brand; in Australia and New Zealand, Cheerios is sold as an Uncle Tobys product. It was first manufactured in 1941 as CheeriOats.