Chris Gero
Chris Gero  | |
|---|---|
Chris Gero - Founder of Yamaha Entertainment Group of America  | |
| Occupation(s) | Chief Artist Relations Executive of Yamaha Artist Relations Group, Founder of Yamaha Entertainment Group, Songwriter, Record Label Executive, Concert Producer, Film Director and Record Producer | 
Chris Gero is a Grammy nominated American music industry executive, concert producer, record producer, songwriter, film director and composer, founder of the Yamaha Entertainment Group of America, and Chief Artist Relations Executive for Yamaha Artist Relations Group. He is responsible for the management and branding of Yamaha's global roster, having signed more than 3,600 artists to contract to date. Gero oversees Yamaha's artist collaborations, including Elton John, Alicia Keys, Paul McCartney, Norah Jones, Josh Groban, Sarah McLachlan, Sheryl Crow, John Legend, and Ben Folds.
Upon its founding by Gero in 2012, Yamaha Entertainment Group is the succession of Yamaha Corporate Artist Affairs, which Gero also founded in 2001.