Colour wheel theory of love

The colour wheel theory of love is an idea created by the Canadian psychologist John Alan Lee that describes six love styles, using several Latin and Greek words for love. First introduced in his book Colours of Love: An Exploration of the Ways of Loving (1973), Lee defines three primary, three secondary, and nine tertiary love styles, describing them in the traditional colour wheel. The three primary types are called Eros, Ludus, and Storge, and the three secondary types are called Mania, Pragma, and Agape.

Eros focuses on the sexual life, Ludus on the playful life, and Storge on the serious life. For the secondary types, Mania (Eros & Ludus) is characterized by obsession and overattachment, Agape (Eros & Storge) by altruism and trust, and Pragma (Ludus & Storge) by realism and practicality.

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