Competitive altruism

Competitive altruism is a possible mechanism for the persistence of cooperative behaviours, specifically those that are performed unconditionally. The theory of reciprocal altruism can be used to explain behaviours that are performed by a donor who receives some sort of benefit in the future. When no such compensation is received, however, reciprocity fails to explain altruistic behaviour. Both reciprocal altruism and competitive altruism anticipate that the more altruistic one is, the more they will receive. Competitive altruism explains unreciprocated altruistic behaviour as individuals striving to outcompete others in terms of their generosity so as to gain the unique benefits obtained from an enhanced status and reputation.