Contents tourism

Contents tourism (コンテンツツーリズム, kontentsu tsūrizumu) is a term used in Japanese media and tourism studies to describe tourism involving places which are the setting of works of literature, films, television dramas, manga, anime, and video games.

The vocabulary of contents tourism often changes to fit the variety of content, such as film tourism, anime tourism, and literary tourism. Seichi Junrei (聖地巡礼, lit. 'pilgrimage to sacred places') often appears in discussions of anime tourism, which is often used to describes visits to locations that inspired anime or other otaku-oriented media and, by its word choice, compares visiting these sites to making pilgrimages to sites of religious importance.

The first use of the term 'contents tourism' was in a 2005 report published by the joint efforts of the Ministry of Land, Infrastructure, Transport and Tourism, the Ministry of Economy, Trade, and Industry, and the Agency for Cultural Affairs titled Survey Report on Regional Development through the Production and Use of Video and Other Content (映像等コンテンツの制作・活用による地域振興のあり方に関する調査報告書).