Disney Consumer Products
| Company type | Subsidiary |
|---|---|
| Industry | Merchandising |
| Predecessor | Character Merchandising Division |
| Founded | 1929 |
| Headquarters | , United States |
Area served | Worldwide |
Key people | Tasia Filippatos (president) |
| Products | Textiles, apparel and luxury goods |
| Services | Licensing |
| Parent | Walt Disney Productions (1929-1986) The Walt Disney Company (1986-2015) Disney Consumer Products and Interactive Media (2015-2018) Disney Experiences (2018-present) |
| Divisions | Global Products Disney Retail |
| Subsidiaries | |
| Website | disneyconnect |
Disney Consumer Products, Inc. is the retailing and licensing subsidiary of the Disney Experiences segment of The Walt Disney Company. Previously, Consumer Products was a segment of Disney until 2016, then a unit of Disney Consumer Products and Interactive Media (2016–2018).
Since the 2000s, Disney Consumer Products has consistently been the most profitable merchandise licensor in the world, generating billions more in retail sales than its main competitors (Warner Bros. Discovery Global Consumer Products, Universal Brand Development, and Paramount Consumer Products).
Its five main brands include Disney, Pixar, Marvel, Star Wars, and National Geographic. Other important brands include Disney Parks, Lucasfilm, and 20th Century.