Division of Brand

Brand
Australian House of Representatives Division
Interactive map of electorate boundaries
Created1984
MPMadeleine King
PartyLabor
NamesakeSir David Brand
Electors118,225 (2022)
Area377 km2 (145.6 sq mi)
DemographicOuter metropolitan
Electorates around Brand:
Indian Ocean Fremantle Burt
Indian Ocean Brand Canning
Indian Ocean Canning Canning

The Division of Brand is an Australian electoral division in the southern outskirts of Perth, Western Australia. Brand was first created in 1984 and is named after Sir David Brand, Premier of Western Australia 1959-71. Brand governed Western Australia at a time when the state was developing its new mining and industrial base.

According to the 2006 census, Brand is the electorate with the lowest proportion (12.6%) of residents with a university qualification.

The current MP is Madeleine King, a member of the Australian Labor Party. She was first elected in 2016. Brand has remained a Labor stronghold since its inception, having never supported the Coalition.