E. St. Elmo Lewis
E. St. Elmo Lewis | |
|---|---|
| Born | Elias St. Elmo Lewis March 23, 1872 |
| Died | March 18, 1948 (aged 75) St. Petersburg, Florida, U.S. |
| Alma mater | University of Pennsylvania |
| Occupation | Advertising advocate |
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Elias St. Elmo Lewis (March 23, 1872 – March 18, 1948) was an American advertising advocate. He wrote and spoke prolifically about the potential of advertising to educate the public. He was inducted into the Advertising Hall of Fame posthumously, in 1951. He is the author of AIDA marketing model.