Easy TV
| Company type | Digital Terrestrial Television |
|---|---|
| Industry | Media |
| Founded | 2008, dissolved 2009, declined offer 2010 |
| Headquarters | Dublin, Ireland RTÉ Enterprises Dublin, Ireland Liberty Global |
| Products | Considered offering a digital terrestrial television service in Ireland in 2008 & declined the offer in May 2010. |
| Revenue | None |
| Website | None |
Easy TV was a consortium that were offered a licence by the Broadcasting Authority of Ireland (BAI) to run the pay television services on the DTT platform in Ireland. It was last one standing and least preferred in the 2008 contest results.
Easy TV consisted of a consortium made up of a subsidiary of public service broadcaster, RTÉ and a pay TV cable provider company RTÉ Commercial Enterprises Ltd (50%), Liberty Global (50%),
Easy TV considered its position on the licence offer which it was offered on 29 April 2010. The Easy TV consortium informed the BAI on 12 May 2010 that it was declining their offer to pursue negotiations regarding the Commercial DTT Multiplex Licence. RTÉ publicly confirmed on 14 May 2010 Easy TV was "declining their offer to pursue negotiations" on the DTT contract. The BAI officially confirmed Easy TV's withdrawal and the conclusion of the current DTT licensing process on 18 May 2010.
The Saorview system launched in the absence of any commercial DTT system, and remains the sole system in operation.