Embracer Group

Embracer Group AB (formerly Nordic Games Licensing AB and THQ Nordic AB) is a Swedish video game and media holding company based in Karlstad. The company comprises 8 operative groups: Amplifier Game Invest, CDE Entertainment, Coffee Stain Studios, Dark Horse Media, Deca Games, Freemode, Plaion and THQ Nordic.

Embracer Group was established as Nordic Games Licensing within Nordic Games Group in 2011. The latter had previously purchased assets from the bankrupt publisher JoWooD and established Nordic Games GmbH (a subsidiary of Nordic Games Licensing) to manage them. Nordic Games Licensing continued to purchase intellectual property from defunct publishers, notably several THQ products in 2013, followed by the "THQ" trademark in 2014. In August 2016, Nordic Games Licensing and Nordic Games GmbH changed their names to THQ Nordic. The parent company became a public company in 2016 and changed its name to Embracer Group in 2019. Until 2023, Embracer Group rapidly grew through major acquisitions and investments. After a US$2 billion investment unexpectedly fell through, the company was more than $2 billion in debt and began closing and selling multiple studios and while laying off people at others.

On 22 April 2024, Embracer Group announced its intention to transform into three standalone publicly listed entities on Nasdaq Stockholm within the next two years: a board game segment under the Asmodee group, an indie games segment under Coffee Stain Group, and a segment to manage its library of licensed intellectual properties include that of Tolkien's Middle Earth under Fellowship Entertainment, all three entities will be under the new holding company Embracer AB.