Famous Brands

Famous Brands Limited
Company typePublic
JSE: FBR
ISINZAE000053328
IndustryFast casual restaurants
Food manufacturing
Logistics
Retail
Founded1960 (1960)
FounderGeorge Halamandres
Headquarters,
Number of locations
2,979 (2025)
Area served
South Africa
United Kingdom
Middle East
Africa
Key people
Darren Hele (CEO)
Christopher Boulle (Chairman)
Revenue R8.28 billion (2025)
R914 million (2025)
R585 million (2025)
Total assets R3.64 billion (2025)
Total equity R1.29 billion (2025)
SubsidiariesDebonairs Pizza
Websitefamousbrands.co.za

Famous Brands (formerly known as Steers Group) is a South African-based conglomerate predominately dealing in fast casual restaurants, and is currently headquartered in Midrand.

Founded in 1960, the company operates around 3,000 locations across 30 countries, and listed on the JSE Limited in 1994. It is a level 1 BBBEE contributor.

The company is also involved in food and beverage manufacturing, logistics, and retail, in relation to its restaurant outlets.