Fashion (2008 film)

Fashion
Theatrical release poster
Directed byMadhur Bhandarkar
Written by
Produced byRonnie Screwvala
Starring
Narrated byPriyanka Chopra
CinematographyMahesh Limaye
Edited byDeven Murdeshwar
Music bySalim–Sulaiman
Distributed by
Release date
  • 29 October 2008 (2008-10-29)
Running time
165 minutes
CountryIndia
LanguageHindi
Budget20 crore
Box office39.29 crore

Fashion is a 2008 Indian Hindi-language drama film directed by Madhur Bhandarkar. The film stars Priyanka Chopra, Kangana Ranaut and Mugdha Godse in lead roles, with Arjan Bajwa, Samir Soni and Arbaaz Khan in supporting roles. The film's screenplay was co-written by Ajay Monga, Bhandarkar and Anuraadha Tewari. Principal photography took place in Mumbai and Chandigarh. Salim–Sulaiman composed the films soundtrack, with lyrics written by Irfan Siddiqui and Sandeep Nath. The film was made on a budget of 180 million (US$2.1 million).

The story revolves around Meghna Mathur, an aspiring fashion model; it follows her transformation from small-town girl to supermodel, the Indian fashion industry and the careers of several other models. Fashion also explores feminism and female power in Indian fashion. The cast also features several professional fashion models playing themselves. The film was a turning point in Chopra's career after several consecutive flops prior to this film.

Fashion was released on 29 October 2008 to highly positive reviews, with praise for its direction, screenplay, cinematography, soundtrack and performances of the cast, with major praise directed towards Chopra's and Ranaut's performances. In its theatrical run the film performed moderately well grossing 39.2945 crore (US$4.6 million) globally.

At the 56th National Film Awards, Fashion won 2 awards – Best Actress (Chopra) and Best Supporting Actress (Ranaut). At the 54th Filmfare Awards, the film received 7 nominations including Best Director (Bhandarkar) and Best Female Debut (Godse) and won 2 awards – Best Actress (Chopra) and Best Supporting Actress (Ranaut). Since its release, The Times of India and Zee News have listed Fashion as one of the best women-centric films in Bollywood.