Flybuys (New Zealand)

Flybuys
TypeLoyalty program
Run byLoyalty New Zealand
Owner
Area servedNew Zealand
Introduced1996 (1996)
Number of users2.4 million
Websiteflybuys.co.nz

Flybuys, formerly Fly Buys, was New Zealand's largest customer loyalty scheme. It was administered by Loyalty New Zealand, which is owned equally by Bank of New Zealand, Foodstuffs, IAG New Zealand and Z Energy.

The programme had over 2.4 million members, representing 74 per cent of New Zealand households. Members collected points from over 50 participating brands.