Gays Against Groomers

Gays Against Groomers (GAG) is an American far-right and anti-LGBT organization known for campaigning against gender-affirming care for minors, protesting school curriculum content with LGBT themes, criticizing Drag Queen Story Hour events, and opposing LGBT representation in children's media. The group also opposes trans women competing in women's sports and being allowed in women's spaces, pride events where children are present and brands marketing to LGBT people during Pride Month.

GAG began in June 2022 as a Twitter account created by Jaimee Michell, who had previously been employed by right-wing communications firms Arsenal Media and X Strategies and posted similar content on her personal account. The account is known for posting anti-trans rhetoric and has been compared to Libs of TikTok. Michell filed incorporation papers for GAG in September 2022. GAG has been banned from multiple social media and payment platforms for violating rules on hate speech; the group has been promoted by right-wing media outlets such as Fox News, One America News Network (OANN), and InfoWars.

According to GLAAD and the ADL, GAG uses the slur "groomer" along with ambiguous messaging to perpetuate the LGBT grooming conspiracy theory. GAG helped organize an anti-LGBTQ rally in Florida that was attended by other far-right and anti-LGBTQ organizations such as Moms for Liberty and the Proud Boys. It is classified as an anti-LGBTQ hate group by the Southern Poverty Law Center and is part of the 2020s anti-LGBT movement in the United States.