Herb Peterson

Herb Petersen
Born
Herbert Ralph Petersen

(1919-01-05)January 5, 1919
DiedMarch 25, 2008(2008-03-25) (aged 89)
Occupation(s)Businessman, Entrepreneur, early McDonald's restaurant franchisee
Known forCreated the Egg McMuffin sandwich (1971)
Spouse(s)Barbara (?-2008), his death
Children3 daughters, and 1 son

Herbert Ralph Peterson (January 5, 1919 March 25, 2008) was an American fast food advertising executive and food scientist most known for being the inventor of the McDonald's Egg McMuffin in 1972. The breakfast business that he pioneered with this item had grown to an estimated $4–5 billion in annual revenues for the fast food restaurant chain McDonald's by 1993.