Imitation of Christ (designs)
| Formerly | Imitation of Christ |
|---|---|
| Industry | Fashion |
| Founded | 2000 Los Angeles, California, U.S. |
| Founder | Tara Subkoff Matthew Damhave |
| Owner | Tara Subkoff (2001–2007; 2012–present) Josh Sparks (2007–2008) |
Imitation of Christ is a conceptual art project and fashion label started by former American art students Matthew Damhave and Tara Subkoff. The project initially began as an art collective, evolving into a fashion line made up of entirely recycled pieces of clothing, which Subkoff and others hand-sewed. The group enacted "guerrilla"-style fashion shows, with models including Scarlett Johansson and Chloë Sevigny.
In 2007, Subkoff sold the brand, but re-adopted it under the shortened title Imitation in 2012.