Jaecoo

Jaecoo
Company typeDivision
IndustryAutomotive
FoundedApril 2023
HeadquartersWuhu, Anhui, China
Area served
Worldwide (except China, US, Canada)
Key people
Shawn Xu (Omoda & Jaecoo CEO)
ProductsAutomobiles
ParentChery Automobile
Websiteomodajaecoo.com

Jaecoo (/dʒæ'kuː/ or /dʒeɪ'kuː/) is a brand of Chinese vehicle manufacturer Chery that was established in 2023. A sub-division of Chery International, Jaecoo was created to market SUVs in export markets. Along with Omoda, it is exclusively sold outside China to support Chery's export strategy.

In some markets, Jaecoo shares the same dealerships with Omoda. Both brands are positioned as more upscale compared to the mainstream Chery brand.

Its name is based on the German word Jäger (meaning 'hunter') and the English word 'cool'. In Iran, the brand is known as Lucano.