Jeffree Star Cosmetics
Logo of Jeffree Star Cosmetics | |
| Company type | Private |
|---|---|
| Industry | Cosmetics |
| Founded | November 2014 |
| Founder | Jeffree Star |
| Headquarters | Chatsworth, California, U.S. |
Area served | Worldwide |
| Products | Cosmetics, beauty products |
| Owners | Jeffree Star Jeff Cohen |
Number of employees | 100 (2019) |
| Website | www |
Jeffree Star Cosmetics, Inc. is an American cosmetics company founded by Internet personality and musician Jeffree Star. Star invested his life savings to start the company's makeup line in 2014, later detailing the bankruptcy he had been facing following his music career. It launched with three liquid lipstick colors. The company was once estimated to sell US$100 million annually. All products are vegan and cruelty-free. The company is co-owned by Star and his business partner Jeff Cohen.
In 2022, the brand was estimated to have an annual revenue of $45 million, according to NeoReach. In 2023, the brand was estimated to have received $31.7 million for the year in revenue, according to Zawya.