KSOF (FM)
| |
|---|---|
| Broadcast area | Visalia Metropolitan Area |
| Frequency | 98.9 MHz (HD Radio) |
| Branding | Soft Rock 98.9 |
| Programming | |
| Language | English |
| Format | Adult contemporary |
| Affiliations | |
| Ownership | |
| Owner |
|
| KALZ, KBOS-FM, KCBL, KFBT, KFSO-FM, KHGE, KRDU, KRZR | |
| History | |
First air date | June 5, 1975 |
Former call signs |
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Call sign meaning | Soft rock |
| Technical information | |
Licensing authority | FCC |
| Facility ID | 54560 |
| Class | B |
| ERP | 19,000 watts |
| HAAT | 250 meters (820 ft) |
Transmitter coordinates | 36°38′11.80″N 118°56′33.6″W / 36.6366111°N 118.942667°W |
| Links | |
Public license information | |
| Webcast | Listen live (via iHeartRadio) |
| Website | softrock989 |
KSOF (98.9 MHz "Soft Rock 98.9") is a commercial FM radio station licensed to Dinuba, California, and serving the Visalia Metropolitan Area, owned by iHeartMedia, Inc. KSOF carries an adult contemporary radio format. Most of its programming is syndicated: "Valentine in the Morning" comes from co-owned KBIG Los Angeles, afternoon drive time is from John Tesh's "Intelligence for Your Life", and evenings feature the call-in and dedication show "Delilah." KSOF's studios and offices are located on Shaw Avenue in North Fresno
KSOF has an effective radiated power (ERP) of 19,000 watts. Its transmitter tower is off Pierce Valley Drive atop Eshom Point, in Badger, California. KSOF broadcasts in the HD Radio hybrid format; the station's HD2 subchannel formerly played 1980s music branded as "Lost 80s Hits", which can also be heard on iHeartRadio.