Kelley Blue Book

Kelley Blue Book Co., Inc.
Company typeSubsidiary of Cox Automotive
IndustryInformation services, E-commerce software, Automotive
Founded1918 (1918) (as The Kelley Kar Company)
1926 (1926) (as Kelley Blue Book)
FounderLes Kelley
HeadquartersIrvine, California, U.S.
Key people
Les Kelley, Founder
Buster Kelley
Steve Lind, President
ParentCox Automotive
Websitekbb.com

Kelley Blue Book Co., Inc. (KBB) is an American vehicle valuation and automotive research company. Based in Irvine, California, the company is owned by the Cox Automotive subsidiary of Cox Enterprises.