Let's Do It! World
| Type | Non-governmental organization |
|---|---|
| Purpose | Environmentalism |
| Headquarters | Tallinn, Estonia |
Formerly called | Teeme ära! (2007-2008) |
Let's Do It World is a global civic organization that started from Estonia, mobilizing people worldwide in joining local, national and regional clean-up events. Among other projects, it is the founder of World Cleanup Day, on which a network of 180 countries, with over 21.2 million participants took place in 2019. First time in 2024 World Cleanup Day mobilises millions in its first year as a UN International Day.
The Let's Do It! organization was first conceived in Estonia in 2008, where a country clean-up action called Let's do it! (in Estonian: "Teeme ära!") cleaned up 10000 tons of illegal waste by more than 50000 volunteers in one day. Following Estonia's lead, many countries also started their own country clean-up events.
Let's Do It! World is an accredited member of the United Nations Environment Programme (UNEP).
Since 2017, the movement uses the hand gesture W sign, aka "Three Fingers Up," as its symbol.