Lincoln Motion Picture Company

Lincoln Motion Picture Company
Company typeProduction company
IndustryFilm
Founded1916 in Omaha, Nebraska
FounderNoble Johnson
George Perry Johnson
Defunct1921
Headquarters
United States

The Lincoln Motion Picture Company was an American film production company founded in 1916 by Noble Johnson and George Perry Johnson. Noble Johnson was president of the company, and the secretary was actor Clarence A. Brooks. Dr. James T. Smith was treasurer, and Dudley A. Brooks was the assistant secretary. The company is known as the first producer of race movies. Established in Omaha, Nebraska, the company relocated to Los Angeles the following year. It remained in operation until 1923, closing shortly after announcing a final project, The Heart of a Negro. The point of the creation of Lincoln's was to eliminate the stereotypical roles of "slapstick comedy" in Hollywood at the time for Black actors and actresses. The "best advertised and most widely known Race Corporation in the world" is the famous slogan for the company.