MXR

MXR
Company typePrivate
IndustryConsumer electronics
Founded1972 (1972)
HeadquartersRochester, New York
Productseffects pedals
ParentDunlop Manufacturing
Websitehttp://www.jimdunlop.com

MXR is a New York–based manufacturer of effects pedals from Rochester. The company was co-founded in 1972 by Keith Barr and Terry Sherwood and incorporated as MXR Innovations, Inc. in 1974. The MXR trademark is now owned by Jim Dunlop.