MagicBand
From left to right: Red (original) MagicBand, Blue MagicBand 2 with Icon, Green MagicBand 2 without Icon, MagicKeeper with Green Icon. | |
| Type | Wearable technology |
|---|---|
| Inventor | Synapse Product Development Disney Experiences |
| Inception | 2013 |
| Available | Sold at Walt Disney World Resort, Disneyland Resort, and online |
| Current supplier | Walt Disney World Resort, Disneyland Resort |
| Website | Official Website |
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A MagicBand is a plastic RFID bracelet that is used by guests at Walt Disney World Resort, Disneyland Resort, and on Disney Cruise Ships (Called DisneyBand+ for the Disney Cruise Line). The MagicBands form the central part of the MyMagic+ experience, providing a way for the system to connect data to guests. This includes connecting park tickets, hotel room keys, payments, and PhotoPass information to the MagicBands. The bands were announced on January 7, 2013 as a part of MyMagic+.
There are three models of MagicBands: the original and now-discontinued MagicBand; MagicBand 2, which features interchangeable "Icons" (the actual RFID portion of the bracelet) that can be used on different bands and accessories; and MagicBand+, an enhanced version of MagicBand 2 with additional "smart" functions.
Currently, the MagicBand+ and DisneyBand+ are the only types of bands that function at Disneyland parks.