Mantra (Jennie song)
| "Mantra" | ||||
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| Single by Jennie | ||||
| from the album Ruby | ||||
| Released | October 11, 2024 | |||
| Studio | Paradise Sound Recordings (Los Angeles) | |||
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| Length | 2:16 | |||
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| Jennie singles chronology | ||||
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| Music video | ||||
| "Mantra" on YouTube | ||||
"Mantra" is a song by South Korean singer and rapper Jennie. It was released through Odd Atelier and Columbia Records on October 11, 2024, as the lead single from her debut studio album, Ruby (2025). It is Jennie's first release under her own label and her first solo single since departing YG Entertainment and Interscope Records as a solo artist in 2023. The song was written and composed by various contributors, including Jennie, Claudia Valentina, and Zikai, and was produced by El Guincho, Jelli Dorman, Jumpa, and Serban Cazan. It has been described as a dance-pop and Miami bass song that incorporates a heavy dose of R&B, with lyrics that celebrate girl power.
"Mantra" received positive reviews from critics for its empowering lyrics and infectious production. It was a commercial success and peaked at number three on the Billboard Global 200 and number two on the Global Excl. US, becoming Jennie's third and fourth top-ten hit on the charts respectively. In South Korea, the song peaked at number three on the Circle Digital Chart, while it topped the charts in Hong Kong and Taiwan and entered the top ten in Malaysia and Singapore. It also became Jennie's first solo entry on the US Billboard Hot 100 at number 98 and the highest-charting song at the time by a Korean female solo artist on the UK Singles Chart at number 37.
An accompanying music video was directed by Tanu Muino and released on Jennie's YouTube channel simultaneously with the single's release. The video reflects the song's themes of empowerment and self-love and shows Jennie performing high-octane choreography in a variety of looks throughout Los Angeles. The singer promoted "Mantra" with performances on Jimmy Kimmel Live!, the South Korean music programs M Countdown and Show! Music Core, and the Superpop Japan festival.