Opening Ceremony (brand)

Opening Ceremony
Company typePrivate
IndustryRetail
FoundedSeptember 2002 (2002-09) in New York City, United States
Founders
Headquarters
New York City
,
United States
Area served
  • United States
ProductsClothing
Websiteopeningceremony.com

Opening Ceremony is a fashion brand founded in 2002 by Carol Lim and Humberto Leon. The brand designs and creates its own products and also retails other emerging fashion labels, being early retailers of Havaianas and Topshop, and also Alexander Wang, Comme Des Garcons, Proenza Schouler and Rodarte. The cofounders believed that a person willing to buy luxury goods would also be willing to buy cheap t-shirts, socks and random art pieces in the same retail space.

During the COVID-19 pandemic the company announced it would close all its physical stores. As of 2020, Opening Ceremony is owned by New Guards Group.