Pasoori
| "Pasoori" | |
|---|---|
| Single by Ali Sethi and Shae Gill | |
| Language | |
| Released | 7 February 2022 | 
| Genre | |
| Length | 3:44 | 
| Label | Coke Studio | 
| Songwriter(s) | 
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| Composer(s) | 
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| Music video | |
| "Pasoori" on YouTube | |
"Pasoori" (Punjabi: بھسوڑی, lit. 'difficulty/trouble', IPA: [pə˥.suː˥˩.ɽiː]) is a Punjabi and Urdu-language single by Pakistani singers Ali Sethi and debutant Shae Gill. It was released on 6 February 2022 as the sixth song of season 14 (episode two) of Coke Studio Pakistan and was subsequently released on YouTube on 7 February 2022.
According to data released by Spotify in December 2022, "Pasoori" was the most-streamed Pakistani song globally as well as the most-streamed song in Pakistan in 2022. It was also the second most-searched song in the world and the most 'Hum to Search' song in the world, as per Google Trends' "Year in Search 2022" report."Pasoori" was the first Coke Studio song and the first Pakistani song to feature on Spotify's "Viral 50 - Global" chart. It was featured in episode 4 of the Disney+ miniseries Ms. Marvel as well as on the soundtrack of the off-Broadway production, Monsoon Wedding The Musical (2023) directed by Mira Nair. In August 2022, "Pasoori" became the third song in Coke Studio's 14-year history to reach 300 million views on YouTube, and on 14 October 2022, with 410 million views on YouTube, "Pasoori" became the most-watched Coke Studio music video of all time.
In December 2022, "Pasoori" became the first Pakistani song to enter YouTube's Global Top Music Videos chart (week of 16–22 December). On 21 January 2023, "Pasoori" hit 500 million views on YouTube, making it the first Coke Studio music video to reach this milestone. With over one billion views on YouTube as of January 2025, "Pasoori" is currently the most watched Coke Studio music video of all time and the first Coke Studio song to reach this milestone. In June 2023, a remake version of the song was released by T-Series for the Hindi film Satyaprem Ki Katha, sung by Arijit Singh and Tulsi Kumar.