Produce

In American English, produce generally refers to fresh fruits and vegetables intended to be eaten by humans, although other food products such as dairy products or nuts are sometimes included.

In supermarkets, the term is also used to refer to the section of the store where fruit and vegetables are kept. Produce is the main product sold by greengrocers (UK, Australia) and farmers' markets. The term is widely and commonly used in the U.S. and Canada, but is not typically used outside the agricultural sector in other English-speaking countries.