Rambler Rebel

The Rambler Rebel is a series of automobiles manufactured by the American Motors Corporation (AMC) of Kenosha, Wisconsin, across two distinct periods: from 1957 through 1960 and again for the 1966 and 1967 model years.

Beyond its production span, the Rebel is significant in automotive history. The original 1957 Rambler Rebel, introduced as a singular, high-performance model. It is widely recognized as the first factory-produced intermediate-sized high-performance car, effectively pioneering what would later be known as the "muscle car" market segment. It was among the earliest production vehicles to offer electronic fuel injection, showcasing AMC's technological initiatives.

Subsequent generations of the Rebel (1958-1960) largely mirrored the standard Rambler Six, models but were distinguished by their standard AMC V8 engines. The Rebel nameplate was reintroduced in 1966 as the premium, intermediate-sized two-door hardtop model. For the 1967 model year, AMC consolidated its newly designed intermediate line under the Rambler Rebel name. This change marked a pivotal for AMC. The long-standing "Rambler" marque was dropped from the intermediate-sized models, rebranding them as the AMC Rebel beginning with the 1968 model year.

Beyond its domestic production in Kenosha, Wisconsin, Rambler Rebel models (both Six and V8) were assembled at the former Nash Motors plant in Toronto, Canada, until the old facility closed in July 1957. Canadian-market Ramblers were imported from Kenosha until AMC established its new assembly plant in Brampton, Ontario, in December 1960. The Rebel's global reach included assembly in Belgium by Renault, in Australia by Australian Motor Industries (AMI), in New Zealand by Campbell Motor Industries, and in Argentina by Industrias Kaiser Argentina (IKA).