Rami Baitiéh

Rami Baitiéh is a French-Lebanese company director, currently Chief executive officer of Morrisons supermarkets. Born in Lebanon, he arrived in France at the age of 17 and began his career with Carrefour in 1995, joining the head office a few years later. Transferred to Poland in 2006, he joined Turkey within five years, where he developed his 5/5/5 method. He then successively managed Carrefour's subsidiaries in Taiwan, Argentina and Spain before taking over the management of Carrefour France in July 2020. He launched a plan to transform the company, with a focus on reducing its dependence to hypermarkets and increasing the share in revenues of convenience stores and organic food. In November 2023, he became managing director of retailer Morrisons in the UK.