Re-Invention World Tour

The Re-Invention World Tour (billed as Re-Invention World Tour 2004) was the sixth concert tour by American singer Madonna, launched in support of her ninth studio album, American Life (2003). It began on May 24, 2004, at the Forum in Inglewood, California, and concluded on September 14 at the Pavilhão Atlântico in Lisbon, Portugal. The tour marked Madonna's return to the stage after three years and included her first-ever concerts in both Portugal and Ireland. Initially rumored in late 2003 and officially announced in March 2004, the tour's title referenced the singer's reputation for reinvention, as well as her aim to rework and reimagine older songs. The 24-track set list was divided into five thematic acts —Marie Antoinette, Military, Circus, Acoustic, and Scottish-Tribal— with costumes designed by Arianne Phillips, Stella McCartney, Christian Lacroix, and Karl Lagerfeld.

Critical reception ranged from positive to mixed. While many praised Madonna for performing the "classic hits" absent from her previous Drowned World Tour (2001), others critiqued the concert's themes and political tones. Nevertheless, the tour was a commercial triumph, grossing over $125 million ($208.09 million in 2024 dollars) from 56 sold-out shows and drawing an audience of more than 900,000, making it the highest-grossing tour of 2004. It won Top Tour at the 2004 Billboard Touring Awards. Controversy briefly surrounded the tour when Elton John accused Madonna of lip syncing —a claim denied by her team and later retracted by John. The tour was later chronicled in the 2005 documentary I'm Going to Tell You a Secret, directed by Jonas Åkerlund.