Reese's Puffs

Reese's Puffs
Nutritional value per 1 cup (40 g)
Energy690.36 kJ (165.00 kcal)
30.2 g
Sugars14.1 g
Dietary fiber1.89 g
4.44 g
2.72 g
Vitamins and minerals
MineralsQuantity
%DV
Calcium
11%
138 mg
Iron
34%
6.2 mg
Magnesium
5%
22 mg
Phosphorus
7%
82.8 mg
Potassium
3%
97.6 mg
Sodium
10%
222 mg
Zinc
47%
5.16 mg
Other constituentsQuantity
Caffeine1.2 mg
Percentages estimated using US recommendations for adults, except for potassium, which is estimated based on expert recommendation from the National Academies.

Reese's Puffs (formerly Reese's Peanut Butter Puffs) is a corn-based breakfast cereal manufactured by General Mills inspired by Reese's Peanut Butter Cups. At its launch in May 1994 the cereal consisted of corn puffs flavored with chocolate and peanut butter. Later, the formula was revised to be a mixture of chocolate puffs and peanut butter puffs.

Artificial flavours and food coloring were removed in 2015 in response to consumer demand. In 2018, over 35 million boxes were sold, totaling to $121 million in sales.