Rocco Did It Again!
Rocco Did It Again! | |
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Rocco Did It Again! at the 2022 Grammy Awards | |
| Background information | |
| Birth name | Rocco Valdes |
| Also known as | Roc |
| Born | October 2, 1984 Hialeah, Florida, U.S. |
| Occupations |
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| Years active | 2002–present |
| Labels |
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| Publishers | Prescription Songs |
Rocco Valdes, known professionally as Rocco Did It Again!, is an American record producer, songwriter, music publisher, and music executive from Hialeah, Florida. Valdes co-founded the record label Chase Records (or Chase Entertainment) in 2004, which has been credited with signing American singers T-Pain and Austin Mahone prior to their mainstream breakthroughs; Valdes remained the former's manager after his departure in favor of a major label, while the latter's record deal—first signed in 2012—led to a joint venture with Republic Records and Cash Money Records the following year. By 2018, he served as talent manager for fellow Floridian, rapper 9lokkNine prior to his December 2021 incarceration.