SM Culture & Contents
| SM C&C | |
Native name | 에스엠컬처앤콘텐츠 |
| Formerly | BT&I |
| Company type | Public |
| KRX: 048550 | |
| Industry | Advertisement Entertainment Travel Production |
| Founded | July 1987 (as Intercontinental Travel Agency) |
| Headquarters | Seoul, South Korea |
Key people | Taehyun Park(CEO) Hong Jun-hwa (Head of advertising division) |
| Owner |
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| Parent | SM Studios |
| Divisions |
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| Website | smcultureandcontents.com |
SM Culture & Contents (Korean: 에스엠컬처앤콘텐츠; SM C&C) is a South Korean advertising, production, travel and talent company under SM Studios, a wholly-owned subsidiary of SM Entertainment. The company operates as a talent agency, television content production company, theatrical production company and travel company.