Santa Cruz Bicycles
| Company type | Division |
|---|---|
| Founded | 1993 |
| Founders |
|
| Headquarters | Santa Cruz, California, US |
Key people | Folkert Lamsvelt (CEO) |
| Products | Bicycles |
| Parent | Pon Holdings |
| Website | santacruzbicycles.com |
Santa Cruz Bicycles, LLC is an American division of Dutch conglomerate Pon Holdings that manufactures mountain bikes in Santa Cruz, California. They sponsor the Santa Cruz Syndicate, a downhill racing team. The company moved premises from 104 Bronson Street to 2841 Mission Street in 2013 . Formerly owned by NHS, Inc. On July 3, 2015, Santa Cruz Bicycles was sold to Pon Holdings, a family-owned Dutch conglomerate with a bicycle division including brands such as Cervélo, Focus and Royal Dutch Gazelle.