Seth Roberts

Seth Roberts (August 17, 1953 – April 26, 2014) was a professor of psychology at Tsinghua University in Beijing and emeritus professor of psychology at the University of California, Berkeley. A prolific blogger, He was the author of the bestselling book The Shangri-La Diet. He was well known for his work in self-experimentation which led to many discoveries, including his personal diet, multiple publications and his expansive blog.

Roberts's work has been featured in The New York Times Magazine and The Scientist. He was also a contributor to Spy and a member of the university's Center for Weight and Health.