Shake 'n Bake

Shake 'n Bake
Product typeBreadcrumbs
OwnerKraft Heinz
Produced byKraft Foods
CountryU.S.
Introduced1965 (1965)
Previous ownersGeneral Foods
Websitewww.kraftheinz.com/shake-n-bake

Shake 'n Bake is a seasoned breadcrumb coating originally marketed to mimic the flavor and texture of fried chicken. Introduced in 1965 by General Foods, it is currently made under the Kraft Heinz brand.