Shake 'n Bake
| Product type | Breadcrumbs | 
|---|---|
| Owner | Kraft Heinz | 
| Produced by | Kraft Foods | 
| Country | U.S. | 
| Introduced | 1965 | 
| Previous owners | General Foods | 
| Website | www | 
Shake 'n Bake is a seasoned breadcrumb coating originally marketed to mimic the flavor and texture of fried chicken. Introduced in 1965 by General Foods, it is currently made under the Kraft Heinz brand.