Sina Sports
| Company type | Private |
|---|---|
| Industry | Sports digital media |
| Headquarters | , |
Area served | China |
| Products | Sina Sports website, mobile site, mobile app |
Number of employees | 200 |
| Website | sports |
Sina Sports is a Chinese digital sports media platform that provides live sporting events, highlights, news, discussion forums and other related sports content, primarily targeted at Chinese communities around the world. It is a subsidiary of Chinese internet company Sina.com and was established in 1998 as China's first online sports platform.
The platform operates an online website, mobile website, and mobile app, all of which are only available in the Chinese language. The mobile is available for iOS and Android devices. The platform also operates multiple verified SINA Weibo accounts including @新浪体育(@SINASports), @新浪体育视频(@SINASportsVideo), and others, collectively garnering over 20 million Weibo followers.