Smosh

Smosh (/ˈsmɔːʃ/) is an American YouTube sketch comedy-improv collective, independent production company, and former social networking site founded by Anthony Padilla and Ian Hecox. In 2002, Padilla created a website named "smosh.com" for making Flash animations, and he was later joined by Hecox. They began posting videos on Smosh's YouTube channel in 2005 and quickly became one of the most popular channels on the site. As of June 2025, the main Smosh channel has over 11 billion views and over 26 million subscribers.

Initially making lip-sync videos to cartoon and video game-based songs, Smosh garnered virality for their "Pokémon Theme Music Video"; reaching 24 million views, it became the most-viewed video on YouTube until it was removed from the site due to copyright infringement. Smosh pivoted towards comedic sketches geared towards pop culture media, with Hecox and Padilla portraying various characters. Making series such as Food Battle, If X Were Real and Every [Blank] Ever, Smosh continued to garner online popularity throughout the 2010s. Their sketches progressed in production quality as they included more cast and crew members.

Owned by media company Defy Media starting from 2011, the brand expanded to consist of multiple channels, including a variety channel (Smosh Pit), animation (Shut Up! Cartoons), and gaming content (Smosh Games). In 2017, Padilla left the channel to pursue independent ventures and focus on creating solo content. One year later, Defy Media abruptly closed without warning, leading the Smosh cast to become temporarily independent. They subsequently joined Mythical Entertainment after their company was purchased by Rhett & Link in 2019. After four years of ownership under Mythical, Padilla returned to the channel in 2023, and alongside Hecox had bought the company back from Mythical, re-establishing Smosh as an independent entity.

Considered one of the earliest YouTube personalities and content creators, Smosh has achieved various records and accolades. The Smosh channel has experienced three different spans as the most subscribed YouTube channel. Hecox and Padilla were included in the Forbes 30 Under 30 list, and were often included in lists of the highest-paid YouTubers. The Smosh brand has won Webby Awards, Shorty and Streamy Awards.