The Swatch Group

The Swatch Group Ltd
Company type	Public company
Traded as	SIX: UHR, UHRN;
ISIN	CH0012255151
Industry	Watchmaking; Jewellery;
Predecessor	ASUAG and SSIH
Founded	1983
Headquarters	Biel/Bienne (canton of Bern), Switzerland
Area served	Worldwide
Key people	Nayla Hayek (Chairwoman); Nick Hayek, Jr. (CEO);
Products	Watches, Jewelry, Electronic systems
Revenue	CHF 7.89 billion (2023)
Operating income	CHF 1.19 billion (2023)
Net income	CHF 890 million (2023)
Total assets	CHF 10.5 billion (2023)
Total equity	CHF 12.26 billion (2023)
Number of employees	33,602 (2023)
Subsidiaries	List Blancpain; Breguet; Certina; ETA SA; Flik Flak; Glashütte Original; Hamilton Watch Company; Harry Winston, Inc.; Jaquet Droz; Leon Hatot; Longines; Mido; Omega SA; Rado; Renata Batteries; Swatch; Tissot;
Website	swatchgroup.com

The Swatch Group Ltd is a Swiss manufacturer of watches and jewellery. The company was founded in 1983 through the merger of ASUAG and SSIH, moving to manufacturing quartz-crystal watches to resolve the quartz crisis threatening the traditional Swiss watchmaking industry.

The Swatch Group is the largest watch company in the world and employs about 31,000 people in 50 countries. The group owns the Swatch product line and other luxury brands, including Blancpain, Breguet, Certina, ETA, Glashütte Original, Hamilton, Harry Winston, Longines, Mido, Omega, Rado, and Tissot.