Edinburgh Woollen Mill
| Company type | Private limited company |
|---|---|
| Industry | Retail |
| Founded | 1946 |
| Founder | Drew Stevenson |
| Headquarters | Carlisle, England |
| Brands | Austin Reed Gleneagles Hector Russell Jane Norman Portree Knitwear |
| Owner | Ideal Enviro Holdings Limited |
| Subsidiaries | Bonmarché James Pringle Weavers Ponden Home Romanes & Paterson |
| Website | www |
Purepay Retail Limited, trading as The Edinburgh Woollen Mill, is a British clothing retailer founded in 1946 by Drew Stevenson. It is headquartered in Carlisle, England.
In November 2002, Philip Day led a management buy-out of the retailer. The Edinburgh Woollen Mill acquired Ponden Mill (later Ponden Homes) in January 2008, Peacocks in February 2012, and Bonmarché in April 2019. The retailer also owned Jane Norman, before closing it in May 2018. In April 2021, Peacocks was moved to a separate sister company.