Tony the Tiger

Tony the Tiger
Concept art for Chuck Gammage Animation by Daryl Graham
First appearance1952
Created byThe Kellogg Company
Portrayed byHugh Grant (Unfrosted)
Voiced by
In-universe information
SpeciesTiger
GenderMale
Family
  • Papa Tony (father)
  • Mama Tony (mother)
SpouseMrs. Tony
Children
  • Tony Jr. (son)
  • Antoinette (daughter)

Tony the Tiger is the advertising cartoon anthropomorphic tiger mascot for Frosted Flakes (also known as Frosties) breakfast cereal, appearing on its packaging and advertising. After the original Kellogg Company spun off its North American cereal business in late 2023, the mascot is owned by WK Kellogg Co in the U.S., Canada, and Caribbean markets and by Kellanova in the rest of the world. Tony has also been the mascot for related cereals such as Tony's Cinnamon Krunchers and Tiger Power. Since Tony's debut in 1952, the character has spanned several generations and has become a breakfast cereal icon.