Upworthy

Upworthy
Type of businessPrivate
Type of site
News and entertainment
Available inEnglish
FoundedMarch 14, 2012 (2012-03-14)
HeadquartersLos Angeles, California,
United States
OwnerGood Worldwide
Founder(s)Eli Pariser and Peter Koechley
EditorEric Pfeiffer (Editor-in-chief)
CEOMax Schorr
URLupworthy.com
Current statusActive

Upworthy is a media brand that focuses on positive storytelling.

It was started in March 2012 by Eli Pariser, the former executive director of MoveOn, and Peter Koechley, the former managing editor of The Onion. One of Facebook's co-founders, Chris Hughes, was an early investor. In 2017, the company was acquired by Good Worldwide. Between the two platforms, they reach 100 million people a month.